We act as a strategic ally, helping you make sharper, faster, evidence based decisions that maximise ROI and deliver real wins in-store. Here’s what that means in practice:
Agencies
Turn shopper understanding into sharper creative.
We help you prove ideas will land in-store, grounding them in shopper, category and market realities so pitches are sharper, strategies stronger, and activations launch with confidence.
Brands
See your brand through shoppers’ eyes.
We uncover how they find you on shelf and respond to NPD, packaging, and campaign activation. We work with you to explore new ways to reach shoppers and make confident, evidence-based decisions.
Retailers
Make every message count.
Together we refine in-store communication - shaping message content, placement, timing and volume to focus on what shoppers notice, need, and act upon, improving both clarity and cost-effectiveness.
Expanding into the UK and beyond
Adapt global strategies with confidence.
We help you decode the local retail landscape from shopper behaviour and retailer dynamics to communication style and execution, so your campaigns land locally while staying true to the global brand.
